Digital Accessibility
“Essential for some, useful for all.”
Accessibility benefits everyone—users and businesses alike. While essential for people with disabilities, accessible applications also support those facing temporary illnesses or situational impairments, like poor lighting or loud environments. Beyond user advantages, businesses gain significant incentives: expanded market reach, enhanced reputation, reduced legal risks, and improved SEO through accessible design.
This means making content perceivable, operable, understandable, and robust. The upcoming European Accessibility Act (EAA) mandates compliance with these standards by June 28, 2025, enhancing digital inclusion and providing a superior experience for everyone.
Digital Accessibility
For users with disabilities:
- Perceivable: Describing alt text for images, captions for videos, and color contrast for readability.
- Operable: Keyboard-friendly navigation, clear page titles, and focusable components.
- Understandable: Readable text, predictable layouts, and helpful error messages.
- Robust: Compatible with assistive technologies, ensuring future-proof content.
For everyone else:
Accessibility features also help people with temporary or situational impairments:
- Auditory: In noisy environments, like concerts or construction sites.
- Visual: Sunlight, poor lighting, vision recovery, or lost glasses.
- Physical: Fatigue, distraction, or device constraints.
- Speech: Temporary conditions like a sore throat or loud settings.
- Technical: Small screens, slow internet connections, and various input devices.
Examples of application:
- Auditory: Captions help people watch videos on public transport without sound.
- Visual: Dark mode and adjustable font sizes benefit people reading in dim lighting.
- Physical: Voice commands assist people in holding a child or carrying groceries.
Why invest in accessibility now?
- Legal compliance:
Starting June 28, 2025, the EAA mandates that B2C digital products and services meet WCAG 2.2, Level AA standards. Industries impacted include:- Electronic communications
- Passenger transport services
- E-commerce and consumer banking
- Audiovisual media and e-books
- Interactive terminals and ticketing services
- Competitive advantage:
- Enhance your brand reputation by demonstrating a commitment to inclusivity.
- Improves SEO & Performance
- Future-Proofs & Saves Costs
- Straightforward navigation, readable text, and adaptable designs benefit everyone.
- Future-proof your business:
Accessibility isn’t just about compliance; it’s about delivering a superior, more inclusive experience for all users.
“Accessibility is not a feature—it’s an experience to give everyone, regardless of their abilities.”
Ready to future-proof your digital presence?
Accessibility benefits everyone, not just those with disabilities, and even small changes can make a big impact. By ensuring your products meet upcoming EU accessibility standards, you’re not only staying compliant but also creating a better experience for all users. Want to start taking steps today to build a more inclusive and user-friendly future?