Digital products offer many possibilities, but everyone has their own picture of them. Our Product Owners bring those pictures together into one clear direction. That way you build the right product and get more out of your investment.
Why hire a Product Owner?
Everyone has expectations of a new product, and everyone has their own idea of what it should look like. That is when it helps to have one person set the direction. A Product Owner understands both the technology and what stakeholders need. That lets them weigh costs and benefits and advise you on the right path for your product.
Our Product Owners are strategists who also deliver. They help you find the right product and bring it to life. With every decision about what and how to build, they align the direction with you and guide the development team to a successful release.
What does a Product Owner deliver
One clear direction
All stakeholders work from the same vision and priorities.
The right product
Research and experiments show which initiatives are worth pursuing.
A focused team
A prioritised backlog keeps the team busy with what matters.
More return
Choices based on costs and benefits get more out of your investment.
What does a Product Owner do for you?
A Product Owner works on two things: building the right product (discovery) and building the product well (delivery).
Discovery. There are always more wishes than time. With analysis, research and experiments, our Product Owners build a solid case for what should be built.
Delivery. We test new initiatives first with a Minimum Viable Product (MVP). Together with a multidisciplinary team, we launch and improve the product with every release.
Our Product Owners can create the product vision and roadmap, prioritise the backlog, write user stories and acceptance criteria and help the team understand what is being built and why. The goal is always the same: value for your customer.
Curious what a Product Owner can do for your project?
A product succeeds when everyone works in the same direction. Our Product Owners bring views together, prioritise what gets built and guide the team to a successful release, in a Product League team or as an individual specialist.
How a Product Owner works in your project
- 1
Discovery & validation
We start with discovery. With analysis, research and experiments we decide which initiatives are worth building.
- 2
Vision & roadmap
Together with you, we create the product vision and the roadmap. The Product Owner prioritises the backlog, so the team knows where to begin.
- 3
Building & guiding
The team builds in short sprints, starting with an MVP. The Product Owner writes user stories and acceptance criteria and explains what is being built and why.
- 4
Learning & improving
With every release, we learn from usage and feedback. That way, we keep improving the product, and the launch to production goes smoothly.
“I really like the client-centered approach we take at Product League. I get to build a vision of what the customer wants, and together with my team we make the impossible possible. When you're working with some of the sharpest minds in the industry, solving challenging problems is a lot of fun!”
Wesley
Product Owner · Product League
MultiTankCard - Travolta
MultiTankCard wanted to build a platform that rewards customers for using their charging stations. Travolta brings charging, loyalty and promotions together. That comes with many wishes and ideas. Our Product Owner managed the process and decided what was built first.
Result: Development became more focused. Features were prioritised on customer satisfaction and engagement, so the team built what makes a real difference for users.
Start your project with a Product Owner
Frequently asked questions
When is it smart to bring in a Product Owner?
When expectations and views differ, or when your product team needs a clear direction. The sooner the Product Owner joins, the stronger the choices in discovery.
Can I also hire a Product Owner separately?
Yes. You can deploy a Product Owner in a multidisciplinary Product League team or as an individual specialist on secondment. With secondment, the Product Owner joins your team.
What exactly does a Product Owner do?
They create the product vision and roadmap, prioritise the backlog, write user stories and acceptance criteria and help the team understand what is being built and why.
What is the difference between discovery and delivery?
With discovery, you decide which product is worth building. With delivery, you build that product well, starting with an MVP and improving with every release.